The brief was to create a promotion video for the consulting committee's new website launch. Animated using mock-up graphics and designed illustrations, this trailer's ideation strategy was to create curiosity among viewers by demonstrating a stimulated human-website interaction and leaving a space for them to be in suspense about what is on the other side of the door or inside Key Creation's latest website.
Key Creations | Animation Design
University of Pittsburgh: American Marketing Association's student-run consulting committee.